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Jostens pegged Spyglass to bring their new commercial printing offering to life with a responsive website that could capture both mobile and desktop leads. Though Jostens is America’s most prolific printer of yearbooks and memory books, not many knew that they also use their printing prowess to help companies and publishers outside the school realm do amazing things. They needed a way to showcase their world-class technology and spread the word that they were open for business to broader a segment.
Spyglass collaborated with the Jostens team to design a website that would quickly attract and engage a vast, untapped commercial printing market. Our solution was a content-smart, well-designed experience with a flexible template that Jostens could easily manage and update. One that also features a clear call to action that highlights Jostens unique capabilities and the remarkable savings they can deliver.