Automated Retailing Solutions had no brand—just a big, ambitious plan and lots of experience. They wanted to be a force in the new world of automated retail, and they chose Spyglass to help them build their brand from the ground up. Together, we developed a look, messaging, logo, website and marketing tools for both ARS and their first official product launch—a next-gen customizable, intuitive retail kiosk named Leonardo. Inspired by da Vinci’s spirit of innovation and a highly advanced user interface, Leonardo is helping companies expand their brands’ reach far beyond brick and mortar locations.
The Global Business Travel Association (GBTA) is the world’s premier business travel and meetings conference. Spyglass worked with Carlson Wagonlit Travel, the world leader in corporate business travel management, to develop an innovative, app-like experience for the event that allowed CWT to showcase their future-focused products and services.
Patriot is a community bank with eleven branches in Connecticut and New York. Along with a top-to-bottom rebrand, we helped them reach the nonprofit sector in their footprint and demonstrate how they are committed to helping nonprofits make their dollars go further so they can have an even greater impact. The “We Believe” brochure was part of a larger campaign that included a special event, an Ultimate Interest Offer, exclusive access to a white paper on the state of nonprofits in CT and other elements.
Joubert Syndrome & Related Disorders Foundation has been helping families around the world overcome the challenges of raising children who suffer from this rare, life-threatening malady. Spyglass helped JSRDF to refresh their brand and develop a website that would extend their reach and further their mission.
Spyglass collaborated with Minnesota artist, Christopher Lutter-Gardella on a logo, tagline and brand positioning for his latest exhibit “Wolf and Moose”, the winner of the Minneapolis’ prestigious Creative City Challenge project.