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Spyglass women making their mark on the new marketing landscape

Posted on 01.18.17 by Spyglass

The AMA (American Marketing Association) hosts events throughout the year that feature today’s leading and emerging marketing experts. Paige DeRoma is on the Minnesota AMA board and Sara Martin is a volunteer. Together, with other members and volunteers, this talented, dynamic-duo is ensuring the MN AMA Chapter is putting on MUST SEE events.

“The Future of Marketing: Automation” is January 24th at the James J. Hill Center in St. Paul and will be a savvy introduction to marketing automation and an excellent way to gain important tips for using systems such as CRMs, webinar platforms, your website and your social media presence to make better connections with customers and prospects. Eric Lehnen, the Marketing Lead at Redpath Consulting Group, will lead the discussion.

“Make Your Job Search Work for You” is January 31st at Mozza Mia in Edina. Here you’ll learn the best new ways to stand out in the job market from HR pros who will also answer all of your job search questions. Matthew Pryor, Sr. Manager of Talent Acquisition at The Schwan Food Company will be speaking. Custom Creations Photography will also be there to take your free professional headshot.

Click on the links for all event details and to register.

Sara is also on the board of Minnesota Women in Marketing and Communications (MWMC), another excellent organization that is dedicated to helping women professionals in marketing advance their careers. Click here to learn more about MWMC and their upcoming events.

Spyglass team members also enjoyed attending this morning’s Minnesota Interactive Marketing Association (MIMA) event, “Excited for Change: 2017 Trends for the Modern Marketer” on January 18th at the Nicollet Island Pavilion. This event focused on giving attendees what they need to master the challenges of interactive marketing in 2017, as well as showing them better ways to identify trends, leverage emerging technology and measure progress. Spyglass will post photos and share key takeaways. Stay tuned!