Laura Krinke has been named account executive at Minneapolis agency Spyglass Brand Marketing. Krinke will focus on client services and public relations.
Prior to joining Spyglass, Krinke worked as an account executive for a public relations firm in Milwaukee, Wis., serving a variety of industries including agriculture, education, banking/finance and consumer products. During her time in Milwaukee, Krinke received industry awards for her work with a national restaurant chain and a Wisconsin tourist attraction.
“Laura brings a diverse skillset to her new role, and we’re thrilled to welcome her to our company,” said Molly Rice, president of Spyglass. “She will be a great addition to our team and will help further fuel our clients’ success.”
Krinke joins a team led by founding partners Molly Rice and Andy Slothower as well as CEO Jeff Busch. Since its founding in 2001, Spyglass has continued on a rapid growth track and has served more than 150 companies in the retail, commercial, technology, health care, medical and financial services markets.
Krinke, who has a degree in communication studies from the University of Iowa, recently served as a board member for the Southeastern Wisconsin chapter of Public Relations Society of America and an advisor for the University of Wisconsin-Milwaukee chapter of Public Relations Student Society of America.
Founded in 2001, Minneapolis‐based Spyglass provides brand-consulting and marketing services for companies nationwide that want to redefine, reposition or relaunch themselves in the marketplace. The agency’s acclaimed Brand FastForward ™ method allows it to assess, develop and deliver a brand strategy that includes a full complement of brand-building tools quickly and effectively. For more information, visit SpyglassCreative.com.