No one knows better than Spyglass how hard it can be to think outside the box, to stay “on brand” and to get results. That’s the stuff brand marketing dreams are made of (see also unpaid media) and among the…
With the Internet of Things (IoT) taking pole position in the hearts and minds of businesses and consumers, it’s no surprise to see that devices focusing on convenience and comfort lead the way. What will they think of next? Probably more…
‘Tis the season for gifting. And while giving is among the most enjoyable holiday traditions, finding the perfect gift for our special clients who have everything is no small task. You want something original, useful and unexpected. Well, bingo! We went a little old…
Thank you for another brilliant year of creative collaboration. To our valued clients and Spyglass friends around the world, we wish you a very Happy Holiday and a wonderful New Year. We are looking forward to an epic 2017 and…
Automated Retailing Solutions had no brand—just a big, ambitious plan and lots of experience. They wanted to be a force in the new world of automated retail, and they chose Spyglass to help them build their brand from the ground…
The International Marcom Awards are selected from a field of over 6,500 entries—and we won a few! So, with Thanksgiving right around the corner, now is an especially great time to be thankful for our clients. These awards represent more than just…
The Global Business Travel Association (GBTA) is the world’s premier business travel and meetings conference. Spyglass worked with Carlson Wagonlit Travel, the world leader in corporate business travel management, to develop an innovative, app-like experience for the event that allowed…
Patriot is a community bank with eleven branches in Connecticut and New York. Along with a top-to-bottom rebrand, we helped them reach the nonprofit sector in their footprint and demonstrate how they are committed to helping nonprofits make their dollars…
Joubert Syndrome & Related Disorders Foundation has been helping families around the world overcome the challenges of raising children who suffer from this rare, life-threatening malady. Spyglass helped JSRDF to refresh their brand and develop a website that would extend their…
What do you get when you combine good wine, smart gift ideas, a great cause and a snarky ad campaign? One Hope winery, of course. As giving back increasingly becomes a part of good branding, One Hope serves as an…