Trick-or-treating is a tried and true tradition that brings neighbors together and provides us with the perfect reason to welcome sugary snacks into our lives. But what candy will people be handing out in your neighborhood this year? Well, if…
Though the term sounds a bit ominous, “dark social” is a descriptor for social media posts that are highly targeted… and thus seen only by those who truly apply to your brand message. This is the brave, not-so-new world of…
For ages, stories have brought people together and made us feel connected and part of a tribe. Stories bring meaning and passion to ordinary life, and the most powerful ones shift thinking and change beliefs. (Exactly what you’re hoping your…
With the release of the iPhone 8, “reality” will now be in the hands of the masses. Apple’s new ARKit framework allows developers to create dynamic Augmented Reality (AR) experiences, faster and much easier than in the past. Check out…
How to fix the toilet? How to play the guitar? How to trap fruit flies? These questions used to be much harder to answer when you didn’t have a device in your pocket to reference a step-by-step how-to video or…
Spyglass brings home gold for Capella Learning Solution’s InsightPath video Have you ever tried to condense your company’s story into 90 seconds, in a way that creates clarity and drives demand? The Spyglass Team did exactly that for InsightPath—a program…
Summer may still be in full force, but fall is just around the corner – and with the change of season comes the crisp air, pumpkin spiced treats, leaves changing colors and most importantly, the first annual Socktoberfest! This October,…
Congratulations to our client Cretex Companies on their recent acquisition of Quality Tech Services (QTS), a supplier of outsourced packaging services to the medical device industry. This addition to the Cretex family of businesses gives their medical division another secret…
It’s full-on summer in the Northern Hemisphere and for many of us that means water sports, BBQs and savoring the vibrant blooms in our gardens. Ahhhh… Meanwhile, back at the office, you’ve probably sat through more than one presentation…
Social media buzz... Everybody wants it. And most every brand and business have advocates and ambassadors to try to get—and keep—the conversation flowing. Giving your peeps something to talk, blog and tweet about is key. And increasingly, live events and…