Youth sports. Islamic women. Opioids. Oh my! These are just a few of the meaty topics that were tackled at TEDxEdina, one of our favorite events—and pro-bono projects—of the year. On a sunny Saturday earlier this month, we had the…

At Spyglass we like our brands like we like our adult beverages: bold and distinctive. Yet, establishing a strong brand and market position requires a significant investment of money, energy and time. Is it possible to quantify the impact and…

It’s that spoooooooky time of year. In the U.S. we call it Halloween. In Mexico it’s Dia de los Muertos (Day of the Dead). In Italy they call it Tutti i Santi (All Saints).  In India it’s Mahalaya. And in…

You’ve no doubt heard about Artificial Intelligence (AI) and how it’s radically transforming business and the world as we know it. But have you tuned into the complementary corollary of Emotional Intelligence — and the emergent value of “empathy”? According…

Spyglass was hired by the CWT FedRooms team to redesign the FedRooms website and make it more user and mobile friendly — and the result was a winner. Literally! The redesigned site recently received a prestigious Gold Award in the…

Summer’s finally here… yay! Hopefully your plans, tan (and brand) are off to a sizzling start. Here at Spyglass, we’re playing hard and busting it at work too—thanks to some stellar help from these fresh new faces. It’s time to…

When a company specializes in fecal transplants, it pays to have a sense of humor. Spyglass developed the “We’re #2” rally cry for the internal launch of the new brand. Congrats to Lee Jones, Spyglass client and founder of a…